Offers (1)

Existing and new customers
LIA AI Accelerator Course
Discount 15%

Special Member Offer: 15% off the LIA AI Accelerator Course

As a valued Guaranteed Irish member, you can now access the LIA AI Accelerator Course at a special discounted rate of 15% off.

The AI Accelerator is a 12-month, expert-led programme that equips finance professionals with advanced, practical AI skills tailored to the financial services sector. Through six live sessions — covering content creation, data handling, marketing, sales, HR and advanced AI applications — plus two update sessions per year, you’ll learn how to apply AI tools confidently, compliantly and efficiently in your work.

Normal fee for LIA members: €600

Your discounted price: €510 (after 15% off)

Why it matters:

  • Stay ahead of industry change — learn to use AI tools your peers may not yet have adopted
  • Boost efficiency — automate routine tasks and enhance client engagement with AI-driven workflows
  • Compliance-ready application — built for regulated financial services environments

Course starts: February 2026

€90
Offer Value

Basic Info

LIA is the Centre of Excellence for the Education and Development of Finance Professionals – dedicated to enabling and promoting the highest quality standards in financial advisory practice. We work on our members' behalf to provide continual education and forward-looking supports.

LIA combine member-focused personal development with education programmes, to deliver qualifications and accreditation through a range of courses and supports for Finance Professionals.

They enable their members, as Finance Professionals, to remain confident and in control of their customer relationships by providing the highest standards of quality education and enhancing their membership experience with the knowledge and expertise of their countrywide network.

LIA is dedicated to helping our members identify and achieve their personal and professional goals.

LIA was originally founded in the UK in 1972 and the first Irish region was established in Cork in 1978. Subsequently, regions were set up in Dublin, Limerick, the Northeast, Northwest, Midlands, Southeast, and West of Ireland. In May 1993, Life Insurance Association Ireland became an autonomous body with the full support and encouragement of their colleagues in the UK.

Over the past 30 years, LIA in Ireland has played a key role in improving the standards of professionalism amongst those who give and support financial advice, through our educational offerings (circa 6.5k exam sittings annually). LIA has worked closely with industry partners and with the Central Bank in expanding the services provided. When LIA Ireland was established in 1993 our membership was 630. This has grown significantly, recently surpassing 12,000, and these days comprises members from large Life Assurance Companies, as well as Brokerages and Credit Unions all over the country.

Why work with us

Life Insurance Association Ireland CLG t/a LIA are a proud member of Guaranteed Irish. The ‘G’ is recognised nationally as the symbol for trust awarded to businesses who like us, are dedicated to creating sustainable jobs, supporting local communities, and championing Irish provenance in a sustainable manner.

Displaying the iconic G symbol across our business connects with both consumers and other businesses who seek out trustworthy businesses in Ireland. It also gives us the opportunity to be part of a broader ecosystem of over 2,000 homegrown and international businesses. Through events and integrated communications campaigns, Guaranteed Irish helps us build connections and share our story.

We’re honoured to be part of this movement , affecting positive change across communities and making Ireland an #AllTogetherBetter place to live, work and invest.

Company focus

Services

Financial & Insurance Services
Education

Social Media